Pearle Vision’s Mother’s Day commercial
There was a huge stink on Friday over NBC’s current ’America’s Favorite Mom‘ contest.
On the contest website, moms were categorized as military moms, working moms, single moms or COE “Chairman of Everything” moms. Oh yeah, there was one more category. Grandmothers, stepmoms and moms to adopted children were under the category of “non-mom” moms. No lie.
Those idiots at NBC and Teleflora may not get it but Pearle Vision does. This company ran a 30-second commercial on Mother’s Day with a mother and her two daughters - one biological and one adopted from China. The mother says, “I have seen tears in the eyes of an abandoned child in China. And even though I knew I was taking her to a better place, all she knew is that she was being taken away. I have seen my daughters, born on opposite sides of the earth, become true sisters. But most of all, I have seen that being a mother is not in the blood - it’s in the heart.”
Preach it.
Watch the commercial here and tell Pearle Vision “thank you”.
Comments
Wasn’t that the best? It totally thrills my heart when folks really understand the heart of adoption.
What a great commercial!
Very nice!


Unbelievable idiots. Love the commercial - it is definitely in the heart.